Marketing Tips

Web site design // Divine Discipline

After a recent corporate identity make-over for Divine Discipline, the next step was to redesign their web site to bring it in line with their new image, increase usability and visitor conversion, and provide updated information and functionality.

Divine Discipline’s new web site features a streamlined user interface and along with a powerful and efficient information architecture to make it easy for visitors to quickly find what they are looking for in the fewest possible steps. Additional functionality has been added to improve the visitor experience as well as make it easy for the company to add to and update their content as they see fit, such as:

  • A blog has been added to the web site allowing key staff members to add content through a simple web based interface (which can be securely accessed from anywhere). Additionally, this blog has been configured to help improve organic search engine ranking and increase traffic.
  • A data base driven calendar has been added to the web site allowing key staff members to post and modify all live events, classes and seminars offered by the company. This lets visitors see which events of interest to them are available in their area, minimizing the need for staff to tell prospects this information, thus reducing their workload.
  • Divine Discipline’s products have been made available for purchase online providing them with a new, residual revenue stream.

You can also expect to see even more features added to the web site in the near future. We plan to have video feeds available in the next 90 days along with several other exciting features. Be sure to book mark Divine Discipline’s web site today!

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