Make an impact with a bold statement

Are you trying to boost your business with a short term promotion? Are you trying to land a new client that would create a windfall for your business? Are you trying to make a name for a small start up company? Then you are going to have to be bold to make an impact. With all of the claims made in advertising coupled with the sheer volume of advertising, if you want any chance of making a serious impact, you’re going to have to be really bold . I’ve been told by clients that they wanted to double their weekend business but were only willing to offer a 5% discount. Let’s be realistic - a 5% discount isn’t going to motivate anyone, and if that’s all that you can afford to discount then you should probably take a few night classes on business management at your local community college. If you want results, offer a huge discount, a 100% money back guarantee, a free six month trial or something along those lines. Make your offer stand out and you’ll see results, make the same offer that everyone else is offering then you can expect to blend in with them.