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Posted by Sarah Whittmore | August 2nd, 2010
Have you ever received a survey via email after visiting a retail store or buying something online? Two of the most common questions are often “What did you like?” and “What can we improve?” They may have been worded differently, and loaded with additional questions, but the point is that they want to know what really matters to you. You can use surveys like this to tune into your visitors exact needs and provide exactly …
Posted by Jeremy L. Knauff | July 30th, 2010
I’m going to make a very bold statement. Most business websites are miserable failures. They may look nice, have cool web 2.0 features and even tons of traffic, but a business website really has only one purpose; to make money. Each one may take a different approach, for example, you could sell products directly, promote affiliate offers or even generate leads, but at the end of the day, the goal is to convert your visitors …
Posted by Jeremy L. Knauff | July 28th, 2010
As entrepreneurs, many (probably most) of us are plagued with a common challenge; we have more ideas than we have time to execute them. One particular case for me is writing. Whether that means something as basic as a post for our blog, something more robust like a book or something in between, ideas pop into my head throughout the day, every single day. Unless I make a note of them, many are lost forever …
Posted by Maria Santos | July 26th, 2010
After you’ve written and submitted a few articles – hopefully several – it’s time to start promoting them. While it’s great that your articles are out there for people to read and republish, to get the best results, you’ll need to do some promotion. There are five main steps you should take to get the most traction from your articles: 1. Tweet about your article Let people know when you have posted a new article …
Posted by Maria Santos | July 19th, 2010
It is amazing how quickly a person’s opinion can change because of the smallest details. In online business, that is most often customer service. Done right, it can set you apart from other businesses and help build a trust-based relationship with your readers and potential customers. Just look at Zappos — tons of articles and even a book have been written about their unique and phenomenal customer service. What is Customer Service? Customer service is …