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Why no one want’s to link to you

Posted by Jeremy L. Knauff | May 3rd, 2009

You’ve come up with a great and original business idea, invested in a professional website design, worked hard to develop quality content, and finally, emailed other website owners asking them to link to you. Then you waited. Then you waited some more.

You’ve followed the advice from all of the Internet marketing gurus step by step, but after several weeks, you still haven’t received a single link, or even a response. So where did you go wrong?

Most of the advice that you’ve been following probably omitted one key detail. Before you ask for something, even though you may be offering something in exchange, you need to establish rapport. When it comes to building links, you can establish rapport with a website owner by regularly commenting on their blog posts with well thought out responses, including links to their blog from yours where relevant or even helping to create exposure for their website through your own social media channels.

Once you’ve established rapport, getting a link will be easy, and if you nurture the relationship you can reap the rewards of your work for years to come.


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